Nobody wants to hear about your dog

Hey,

I want to tell you something I don't talk about often.

I've struggled with a lot of things in my business.

All of it felt hard at different times.

But nothing… and I mean NOTHING… was harder than growing my email list.

You've probably heard people in the marketing world say getting your first 1,000 subscribers is the hardest part. And damn, it's so true.

There was lots of trial-and-error. Mistakes. Experimenting. Learning hard lessons the uncomfortable way.

But I'll tell you something else: it was worth it.

Growing my list has made my business stronger than it's ever been. And because of it, I know I'll be around for a while.

Here's what changed everything for me:

I stopped treating my email list like social media and started treating it like a business.

Let me explain what I mean.

Some people use their email list like it's their personal diary. They talk about their dog, their kids, or how they went on a 7-day retreat to become one with plants.

Please. Stop.

Nobody wants to hear about that.

People are on your list because they feel like you can help them — or maybe you've already helped them.

Now it's time to convert them into a first-time customer or a repeat customer.

That's it.

That is why your email list exists. So you can help people and make money.

Sure, sharing personal stories and breakthroughs is great. But make sure you tie it back to the main objective: business.

Once I understood that, everything clicked.

If you want to build a profitable email list, there are two ways to do it:

Yeah, there are other creative ways, but don't worry about those right now.

Right now, pick one — social media, ads, or both — and start growing your list.

Then focus on your offer.

Is it a free offer? A digital product? A live training? A masterclass?

Think about your most valuable product and offer it for free or a small dollar amount — like $27.

I personally love advertising digital products. People who click on my ads and buy my products are now on my list as buyers. When you have a free offer, you run the risk of filling your list with free-loaders. But don't let that stop you from getting people on your list.

The point is this: if you want people to eventually buy your high-ticket product, you need to entice them with a small product (free or paid) first.

Once they're on your list, you can focus on converting them to high-ticket clients.

Here's how I help you now:

You have a high-ticket offer you want to sell to your list.

I will show you how to write persuasive emails (using AI) that sell it, so you can reach 6-figures as quickly and easily as possible.

If you already have subscribers, great. You'll reach your goal fast.

If you don't have subscribers yet, that's okay. But it’s going to take longer because you have two objectives:

Read my emails and you will know how to accomplish both in the fastest time possible.

But you have to be patient and consistent.

And know this: you MUST have a high-ticket offer to sell to your list. You can't do it with just a $27 product.

Unless you're a world-class copywriter with thousands of people on your list, you're going to have a hard time reaching 6-figures selling just a low-ticket offer.

You need a high-ticket offer. And you need to sell it.

Read my emails, and you will do it.

I believe in you. And I'm here to help you get there.

Talk soon,

Danny Falero